Matcha Is the Next Big Cafe Trend - Bree Matcha

Matcha Is The Next Big Cafe Trend

A woman sitting at a table, enjoying a cup of ceremonial grade matcha, highlighting the growing trend of high-quality matcha in cafes

Walk into any café today and you’ll see fewer espresso shots, more green drinks. The buzz isn’t about caffeine anymore; it’s about calm focus, balance, and clean energy. That’s matcha’s magic, and it’s redefining how people enjoy their daily ritual.

Matcha blends wellness and flavor like nothing else. It’s smooth, antioxidant-rich, and visually stunning, a perfect fit for café menus that want to stand out. At Bree Matcha, we help cafés lead this shift with ceremonial-grade matcha powder sourced straight from Japan, creating drinks your customers will remember (and reorder).

Quality Defines Taste and Success

Not all matcha is the same, and this is where cafés often get it wrong. Low-grade matcha powder tastes bitter or dull, forcing baristas to overload it with sugar or milk. That defeats the purpose of a wellness drink.

The key is to start with quality.
Bree Matcha offers only ceremonial grade and premium matcha powder, made from young, shade-grown leaves in Japan. The result is smooth, vibrant, and naturally sweet, exactly what customers expect when they order matcha.

Using the best matcha green tea powder isn’t optional anymore. It’s how you stand out and build loyalty with modern café customers who value authenticity and taste.

Why Matcha Fits the Modern Customer

People going to cafés nowadays are seeking clarity, good energy, and wellness. They do not just want the caffeine rush. Matcha delivers it all:

  • To support metabolism and skin health, it is packed with EGCG antioxidants. 

  • Steady, jitter-free energy from natural caffeine and L-Theanine

  • Perfect for anti-inflammatory and plant-based diets

Matcha is more than a drink; it's a lifestyle. For cafés, that means every cup speaks to the new generation of customers who choose wellness without compromising flavor.

What Makes Matcha Stand Out

Here’s why matcha outperforms other café drinks:

  • Smooth, Balanced Energy: Caffeine + L-Theanine = calm focus.

  • Whole-Leaf Nutrition: 10x more antioxidants than regular tea.

  • Supports Glow & Immunity: High in EGCG for detox and vitality.

  • Menu Versatility: Works in lattes, smoothies, desserts, or cold brews.

  • Visually Stunning: Bright green and instantly Instagrammable.

  • Wellness That Sells: Combines indulgence and health for better margins.

Bree Matcha: Your Partner in the Green Revolution

As matcha has become essential for cafés, it is important to have a trusted source. We at Bree Matcha supply high-quality Japanese matcha that’s smooth, vibrant, and easy to blend into any beverage, hot or cold. Our matcha powder blends perfectly and maintains its color.

Cafés owners should also check our matcha recipes page for trending matcha recipes, which will guide you to create a premium matcha menu.

Must-Have Matcha Drinks for Every Café

Start with these easy crowd-pleasers:

Each one highlights the versatility of premium matcha, the secret to repeat orders and happy customers.

The Growing Matcha Market

The global matcha market is growing by over 8% annually. In India, searches for “best matcha powder in India” and “matcha green tea” are at an all-time high. People want clean, plant-based energy, and cafés that adapt early are winning big.

The matcha movement is led by Millennials and Gen Z who want focus without a coffee crash, also they like to go with the trend. 

The Social Media Effect

Matcha is a visual star. From whisking videos to green lattes on Instagram, every post fuels demand. For cafés, this means free marketing.
When your drinks are made with Bree Matcha, you get both authentic Japanese flavor and camera-ready color that attracts attention online and offline.

Conclusion: It’s Time to Go Green

Matcha isn’t just another trend; it's the future of café culture. It offers everything customers want: clean energy, color, and calm focus in every sip.

If you’re ready to elevate your menu, partner with Bree Matcha, your trusted source for premium Japanese matcha.
Bring wellness, flavor, and profit together. Start your green revolution with Bree Matcha Online today.